About Nasty Juice…….

Our Story

Since 2015

Nasty Juice is a globally recognized Malaysian e-liquid brand known for its exotic, fruity flavours and exceptional quality. Founded in July 2015, we quickly gained a reputation for creating unique, bold e-liquids that stand out in the market. We package each bottle in a distinctive tin, and for larger bottles, we use trusted Chubby Gorilla bottles to preserve the freshness and quality of the e-liquids.

Our Journey: From Malaysia to Global Recognition

Nasty Juice entered the UK market in April 2016 and became an instant hit. That year, we earned multiple prestigious awards, including Best Fruit Flavour at the Vaper Expo NEC, and accolades for Best Branding and Best Marketing.

By the end of 2016, we expanded into Europe, launching in Germany first, before spreading across the continent. As we continued to grow, our reputation for bold flavours and high-quality products led to even more awards at vape expos throughout Europe and beyond.

Nasty Juice Double Fruity Series
nasty beryy

Present Days

In 2017, we took a significant step forward by launching TPD-compliant e-liquids in 10ml bottles. This move ensured that we met the rigorous safety and regulatory standards of Europe. We take quality seriously, and that’s why every batch undergoes rigorous testing by certified independent assessors. We only release products that pass these tests, ensuring that each Nasty Juice e-liquid meets the highest safety and quality standards, fully compliant with MHRA regulations and the Tobacco Products Directive (TPD).

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Core Values

Our commitment to excellence continues to win us loyal customers and industry recognition. Nasty Juice is now one of Europe’s most sought-after e-liquid brands, known for bold, vibrant flavours and consistent quality. Our awards at major vape expos are proof of the trust vapers place in us. ::::

Our Community

At Nasty Juice, we put the customer first. This philosophy drives our commitment to offering the highest-quality e-liquids with exceptional flavours. Whether you’re new to vaping or a seasoned pro, we ensure that every bottle you buy delivers an unforgettable experience.

Nasty Juice is available in retail stores across major towns and cities in the UK, Europe, and Scandinavia. You can also shop our full range online anytime.

Ready to discover why vapers love Nasty Juice? Visit our online store here to explore our flavours and join the Nasty Juice family.

AWARDS

Nasty Juice is proud to be one of the most sought-after e-liquid brands in Europe. Our continued success is reflected in the numerous awards we’ve received, including recognition at major vape expos worldwide. Our e-liquids have become a favourite among vapers for their bold flavours and consistent quality.

Nasty Juice UK